Some books/genres may take more creativity than others. If you have published a book about gardening, for example, the possibilities for photos and hashtags are nearly endless https://slwebsitedesign.com/. If your book is fiction, though, you may have a harder time coming up with ideas, but think about all of the visual pieces from your story that you can put together for your readers.
Format: PostCelebrate the holidays with your followers. Share festive greetings and tie them back to your book or writing journey. Holiday posts can be a great way to connect with your audience on a more personal level.
To incorporate hashtags into your Instagram posts, first identify the trending hashtags and ways to publish photos relevant to these hashtags. For instance, look at this list of popular hashtags. Think of ways to publish content related to your book with popular hashtags.
Hi, I’m Kelly! I’m a marketer and book coach with a passion for empowering professional women and entrepreneurs to share their stories and grow their brands. I originally created this blog to help authors navigate the world of social media for book promotion. Today, it’s a resource hub for nonfiction authors and business professionals looking to make a meaningful impact through their books.

If there’s one thing that separates agencies and service providers who keep clients for years from those who struggle with churn, it’s not just great results.It’s great communication. Your clients want to know what’s happening — even when the news isn’t flashy.When you keep them informed, proactive, and involved, you build loyalty, trust, and long-term…
Is this list long? Yep. Are you supposed to do all 41 things this week? Absolutely not. Pick a few ideas that excite you and start there. Consistency beats overwhelm every time. If you feel a little overwhelmed, check out Pagewheel’s tools, community and even weekly trainings/Q&As.
Let’s start with the foundation: the places you’re sending readers to actually learn about—and buy—your book. These landing pages (also called “funnels” by the marketing folks) work behind the scenes to make your book discoverable and desirable. Check out an in-depth resource here on the Pagewheel blog on each of these and how to easily create them:
After checking my print item holds, I open the Libby app and check the status of all the audiobooks I’ve put on hold. I try to guess which audiobook has the best potential to be made available at the exact moment I finish my current audiobook.
Pagewheel lets you add tracking pixels to a digital product. These can be used with Meta Pixel or Google Analytics pixels. Accessing the Add Pixel Box You can add tracking pixels to both new and existing products. While Creating a New Product In the final steps of creating a product, you can add a tracking…
If you’ve written a book in the past few years, you might be looking for some BookTok tips. With almost 2 billion users, TikTok is one of the largest social media platforms to put yourself out there if you’re looking to market your book. But how do you get started? Here are 25 important BookTok tips to keep in mind if you want to get involved in the community!
Test different times to see when your audience is most active (often evenings or weekends). But don’t only post around these times. Keep testing as the TikTok algorithm can promote content at any time.
-Continue building a following on social media and engage them with unique content-Attract final wave of Amazon reviews through outreach-Provide PR distribution report showing placements and results on CBS, NBC and FOX and others-Consult with author with regards to including “AS SEEN ON” logos in the marketing plan-Virtual Book Tour (month-long online tour to finish publicity campaign): Consists of arranging written interviews between author and bloggers (5 blogs) and Showcasing the book through book of the day or book spotlight (2 blogs)
Follow people within your sphere so you can build relationships with them. If you follow a large variety of subject matter and content creators, TikTok will show you more of that. Try not to mix your author business with your personal interests.

If you’ve written a book in the past few years, you might be looking for some BookTok tips. With almost 2 billion users, TikTok is one of the largest social media platforms to put yourself out there if you’re looking to market your book. But how do you get started? Here are 25 important BookTok tips to keep in mind if you want to get involved in the community!
Test different times to see when your audience is most active (often evenings or weekends). But don’t only post around these times. Keep testing as the TikTok algorithm can promote content at any time.
Can a book that was self-published become a bestseller? Historically, traditionally published books have performed better on bestseller lists. Self-published novels can, however, make bestseller lists.
Keep in mind that we may receive commissions when you click our links and make purchases. However, this does not impact our reviews and comparisons. We try our best to keep things fair and balanced, in order to help you make the best choice for you.As an Amazon Associate, I earn from qualifying purchases.
If you have ever wondered “what the heck should I email to my list of readers?” Then check out the 20+ prepped email templates drafted by ai so that you aren’t staring at a blank screen. Add a little YOU and push SEND.
The first requirement for marketing any product is to have a website showcasing that product and making it available. With so many tools available to build free websites, there is no reason to not have a website for your book. Even if you have your own website as an author, take the time to create a site that is dedicated to your book. Use photos representing your book’s locations, characters and subject matter to make the website an engaging user experience. It doesn’t need to be complex and fancy. Write unique content or use excerpts from your book and then submit the site to search engines like Google to start getting exposure. Be sure to include cross-links between your book website and your other websites to build your search engine ranking.
In times past, an interview for a newspaper, radio spot, a TV show, or zine could net sales for an author. With today’s focus on the internet, you’ll probably find it difficult to make any of these options produce book sales. There are exceptions, and if any of these options interest to you, then use search engines to find opportunities. For example, in small towns and rural areas, you may find weekly or monthly newspapers that would like to interview you while plugging your book.